Babatunde Fashola, former governor of Lagos, will deliver the keynote address at the inaugural 2026 Nigeria reputation summit.
The summit, organised by the Nigeria Reputation Management Group (NRMG), is scheduled to hold on January 20, at the Shehu Musa Yar’Adua Centre in Abuja.
Fashola’s keynote address, themed ‘Better Nigeria, Better Reputation‘, is expected to focus on the role of leadership, governance and institutional consistency in shaping Nigeria’s image both locally and globally.
The event will bring together leaders from government, the private sector and civil society to advance conversations around rebuilding Nigeria’s national reputation.
A major highlight of the summit is a special interactive session targeted at young Nigerians, titled ‘The Power of Youth, Technology & Creativity in Rebuilding Nigeria’s Reputation’.
The session will examine how innovation, digital platforms and the creative economy can be leveraged to project a more positive and authentic image of Nigeria.
Ministers overseeing youth development, technology and innovation, as well as creative economy and tourism, are expected to participate.
Yomi Badejo-Okusanya, chairman of NRMG, said the initiative was born out of the need for a more deliberate approach to managing Nigeria’s reputation.
“A nation’s reputation is not built by chance. It is shaped by leadership, institutions, citizens, and the stories we tell through our actions,” he said.
“The Nigeria Reputation Summit provides a platform to align these forces and take responsibility for how Nigeria is seen and experienced.”
Badejo-Okusanya added that the summit is designed as an annual convening to develop actionable strategies, track progress and strengthen collaboration across sectors in support of a stronger national reputation.
NRMG is a private-sector–driven initiative of the Nigerian Institute of Public Relations (NIPR), established to harness reputation drivers that shape Nigeria’s image.